Color Psychology
My logo (right) is supposed to convey a fun and happy message with all the bright colors used in it. I was wanting to make it space themed, so I used some of the colors you could find in nebulas, like the Orion Nebula or the Eagle Nebula. The bright colors also represent wonder (to me anyways), which is what we do whenever we see stars in the sky.
Shape Symbolism
The shapes I mostly used in my logo were squares and a star, though the colors make it look like the star is made up of lots of triangles. I made it look like this because, like I said in the previous paragraph, I wanted it to have something to do with space, since my dream when I was four/five was to be an astronaut. I'm still really interested in astronomy, so I wanted it to look like how you would see a star from Earth, but a little more detailed and colorful than it usually would be.
Font Personality
I obviously didn't use the same font as I got in the quiz from the previous post, but in my second choice for my logo (left), there is a slight variation, since I added text to it. I used the font Century Gothic, since it looked modern-ish and had a space feel to it. I chose the name "WORMHOLE" for it because it kind of looked like a portal, and since it is supposed to be space-like, a portal in space usually comes to mind as a wormhole (again, to me anyways).
- Brenna (っ• ◡•)っ
Pentagram
Today (or maybe yesterday), I went here to find out what font I am. A guy with a Russian(???) accent asked me four questions to find out what my personality is like, which were:
1. Are you emotional, or are you rational?
2. Are you understated, or are you assertive?
3. Are you traditional, or are you progressive?
4. Are you relaxed, or are you disciplined?
I answered emotional, understated, progressive, and relaxed. They fit into my "personal brand of 'me'" (I'm assuming that means font) because the font isn't too complicated; it's literally made out of dots.
Why is Color Psychology in Graphic Design so Important?
Well, color psychology has everything to do with graphic design! Graphic design is almost entirely composed of color psychology. Companies use certain colors to get target audiences to buy their products. Color can even make people feel certain emotions!
Emotional Colors
As said in the previous paragraph, some colors can make you feel a particular way. For example, seeing red on a product might make you feel angry or rushed. Another example could be blue, trying to make you feel sad or calm.
My Opinion...I Guess???
Sometimes I feel like producers aren't really trying to use color psychology; they're just trying to make their logo look cool. For example, take the 2014 Nintendo logo. A lot of people think that gray means peace and balance, but how exactly are they trying to make you feel calm when their games have the most frustrating puzzles ever?? Sorry if I'm getting off topic, but I don't think they really put any thought into their new logo, and I'm sure that a lot of companies have done the same thing. Don't get me wrong, a lot of companies do put a lot of thought into their logo. It just seems like some aren't using color psychology correctly.
- Brenna (っ• ◡•)っ
did I do this right?? (⊙.⊙)
Color Psychology
